Norway’s Freia Canteen and Park confirmed preserved / News / The Foreigner

The Foreigner Norway’s Freia Canteen and Park confirmed preserved. Norwegian chocolate manufacturer Freia's well-known canteen in Oslo’s Rodeløkka with paintings by Edvard Munch escapes change. Freia Hall is located in the Freia chocolate factory in Oslo and has always been used as a canteen for the employees at the factory. In 1921, the founder of the factory, Johan Throne-Holst, commissioned Edvard Munch to paint 12 murals to be hung in the canteen, which became known as the ‘Freia Frieze’. The paintings were completed in 1922 and include ‘Dance on the Beach’, ‘Harvesting the Tree’, and ‘Fertility’. These paintings are mainly bright motifs of Norwegian country life that feature women, plants, and harvesting fruit. Munch wrote about the origins of the collection stating, “The frieze has been conceived as a series of decorative pictures that together are to give an image of life.”

freia, oslo, munch, chocolate



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Norway’s Freia Canteen and Park confirmed preserved

Published on Thursday, 3rd July, 2014 at 20:49 under the news category, by Nikita Yasuf.

Norwegian chocolate manufacturer Freia's well-known canteen in Oslo’s Rodeløkka with paintings by Edvard Munch escapes change.



Freia Hall is located in the Freia chocolate factory in Oslo and has always been used as a canteen for the employees at the factory. In 1921, the founder of the factory, Johan Throne-Holst, commissioned Edvard Munch to paint 12 murals to be hung in the canteen, which became known as the ‘Freia Frieze’.

The paintings were completed in 1922 and include ‘Dance on the Beach’, ‘Harvesting the Tree’, and ‘Fertility’. These paintings are mainly bright motifs of Norwegian country life that feature women, plants, and harvesting fruit. Munch wrote about the origins of the collection stating, “The frieze has been conceived as a series of decorative pictures that together are to give an image of life.”

Preservation plans for Freia’s canteen have now been accepted by the American owners Mondelez International – a multinational confectionery, food and beverage conglomerate – as well as Oslo’s Cultural Heritage division. The plan also protects the surrounding park, which contains sculptures by Norwegian and European artists such as Gustav Vigeland,

Freia, founded in 1889, is currently one of Norway’s leading chocolate manufacturing companies, along with Trondheim-based confectionary producer and distributor, Nidar. Freia, based in Oslo, is most famous for Freia Melkesjokolade, known as “Et lite stykke Norge”, as well as the Kvikk Lunsj – a regular part of hikers’ food.

Kraft Foods Nordic purchased Freia in 1993 for NOK 3 billion NOK. The brand continues to represent the essence of Norway, and provides a range of products including baking and dessert ones, cookies, as well as various drinks.



Published on Thursday, 3rd July, 2014 at 20:49 under the news category, by Nikita Yasuf.

This post has the following tags: freia, oslo, munch, chocolate.





  
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