Oslo National Museum appoints UK’s Jane Wentworth Associates / News / The Foreigner

Oslo National Museum appoints UK’s Jane Wentworth Associates. The company is scheduled to become the National Museum’s branding consultant in connection with the new museum at Vestbanen. Jo Marsh, director of new business at Jane Wentworth Associates, says they are “thrilled to embark on this once-in-a-lifetime opportunity to work with the museum at this key moment in Norway’s cultural renaissance.” JWA, that calls the appointment a once-in-a-lifetime opportunity, has previously worked with institutions such as V&A, Tate, Guggenheim, and the National Gallery of Denmark.

norwayart, nationalmuseumoslo



The Foreigner Logo

The Foreigner is an online publication for English speakers living or who have an interest in Norway. Whether it’s a glimpse of news or entertainment you’re after, there’s no need to leave your linguistic armchair. You don’t need to cry over the demise of the English pages of Aftenposten.no, The Foreigner is here!

Norske nyheter på engelsk fra Norge. The Foreigner er en engelskspråklig internett avis for de som bor eller som er interessert i Norge.

Google+ Google+ Twitter Facebook RSS RSS



News Article

LATEST:

Oslo National Museum appoints UK’s Jane Wentworth Associates

Published on Wednesday, 27th August, 2014 at 12:36 under the news category, by Manisha Choudhari.

The company is scheduled to become the National Museum’s branding consultant in connection with the new museum at Vestbanen.

Oslo's new National Museum (illus.)
The new building is expected to open six years from now.Oslo's new National Museum (illus.)
Photo: MIR Kommunikasjon AS, Statsbygg / Kleihues + Schuwerk


Jo Marsh, director of new business at Jane Wentworth Associates, says they are “thrilled to embark on this once-in-a-lifetime opportunity to work with the museum at this key moment in Norway’s cultural renaissance.”

JWA, that calls the appointment a once-in-a-lifetime opportunity, has previously worked with institutions such as V&A, Tate, Guggenheim, and the National Gallery of Denmark.

National Museum’s Director of Communications Astrid Dalaker stated there was no doubt the UK-based company was the best choice among the stiff competition.           

“We know we’re in the best of hands as we begin our collaboration with Jane Wentworth and her team.”                   

Oslo’s new National Museum is expected to open six years from now at Vestbanen. Personnel say the new building will both put the National Museum as a distinguished art and cultural institution on the map boost the visual arts in Norway.

Ms Dalaker also mentions that the goal of the National Museum is to be the place where art lovers from all over the world can interact.

“Our partnership with JWA allows us to develop entirely new thoughts and ideas about how the museum can increase the public’s interest in and enthusiasm about our cultural heritage, both in the new building and on digital platforms,” she concludes.

Norway’s previous coalition government approved funding and the construction of the new institution at Aker Brygge last year.

Germany’s Kleihues + Schuwerk Gesellschaft von Architekten mbH designed the building.



Published on Wednesday, 27th August, 2014 at 12:36 under the news category, by Manisha Choudhari.

This post has the following tags: norwayart, nationalmuseumoslo.





  
Do NOT follow this link or you will be banned from the site!